Rolf Jaeger of Tennis Boutique Discusses the Art of Tennis Boutique

New York Tennis Magazine had the opportunity to interview Rolf Jaeger, owner of Tennis Boutique. Jaeger has been designing and collecting jewelry since the 1960s. When he started collecting tennis memorabilia, meant to be displayed in a museum in Indian Wells, Calif. in 1998, he realized that there was no “real quality” tennis jewelry available.

“I want tennis enthusiasts to identify themselves with our great sport—not only on the court, but also at social events,” said Jaeger.

When he exhibited his first memorabilia collection of 10,000-plus tennis-related items in Indian Wells, a small museum shop offered tennis jewelry with great success. The new Indian Wells tournament site was inaugurated in his museum setting. Since plans had changed for the Indian Wells Tennis Garden Museum, the displayed tennis memorabilia collection was purchased by Tennis Australia for their newly-designed tennis museum at Melbourne Park. Jaeger has started a second collection, which is currently in his possession.

“These treasures should be displayed in a museum as well for generations to come to protect the history of tennis,” said Jaeger.

Most of the jewelry in the collection was inspired by tennis jewelry from the end of the 19th Century. The museum display and the jewelry shop were a great success and Jaeger started to design more and more “real” tennis jewelry.

Today, on the Web site www.tennisboutique.com, he offers a large variety of tennis jewelry and gifts for everyone, from precious stones to inexpensive sterling silver jewelry. This site is great to find team captain’s gifts, young players’ jewelry, as well as exclusive diamond, ruby, emerald, sapphire, etc. jewelry.

Tennis Boutique does not only supply tennis jewelry, but also offers custom made jewelry of any type according to customer’s requests, such as wedding rings, any type of pendants, bracelets, etc., which are computer-designed. Tennis Boutique is proud to offer jewelry at the best quality for an affordable price.

For more information, visit www.tennisboutique.com or e-mail tennisheritage@aol.com.